Top Beauty & Cosmetics Websites in Pakistan

Name: Top websites in Pakistan (Beauty & Cosmetics)
Creator: Semrush
License: https://www.semrush.com/company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Beauty & Cosmetics Websites in Pakistan, Updated July 2026

July 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

naheed.pk

1.04M

9.97%103.45K

90.03%934.33K

↑17.89%

↑23.42%

Direct

saeedghani.pk

277.56K

4.75%13.18K

95.25%264.39K

↑93.57%

↑49.27%

Direct

fragrantica.com

218.63K

22.63%49.47K

77.37%169.15K

↑44.84%

↑24.17%

Direct

bagallery.com

167.01K

9.21%15.38K

90.79%151.62K

↑131.19%

↑169.1%

Direct

scentsnstories.pk

144.91K

18.77%27.2K

81.23%117.71K

↑7.75%

↑11.11%

Direct

boots.com

131.32K

7.35%9.65K

92.65%121.67K

↑41.34%

↑198.28%

Direct

vincecare.com

124.06K

8.4%10.42K

91.6%113.64K

↑8.79%

↑12.45%

Direct

asraderm.pk

99.49K

4.09%4.07K

95.91%95.42K

↑82.54%

↑36.19%

Direct

colorshow.pk

90.65K

8.03%7.28K

91.97%83.36K

↓1.19%

↑100.75%

Direct

missrose.com.pk

88.86K

6.79%6.03K

93.21%82.83K

↓10.92%

↑63.31%

Direct

darimooch.com

81.15K

12.73%10.33K

87.27%70.82K

↑26.21%

↓8.2%

Direct

thehairpantry.com

74.86K

9.74%7.29K

90.26%67.56K

↑69.42%

↑499.75%

Direct

bbabysuleman.com

67.17K

4.59%3.08K

95.41%64.08K

↑8.63%

↑77.76%

Direct

makeupcityshop.com

61.44K

16.58%10.19K

83.42%51.26K

↓44.36%

↑52.84%

Direct

digidokaan.pk

57.9K

91.92%53.22K

8.08%4.68K

↓24.85%

↓24.43%

Direct

pharmahealth.com.pk

53.48K

4.42%2.36K

95.58%51.11K

↑159.81%

↓12.55%

Direct

aodour.pk

53.18K

8.19%4.36K

91.81%48.82K

↓38.33%

↑220.7%

Direct

organictraveller.store

45.83K

18.32%8.4K

81.68%37.43K

↑28.9%

↑48.21%

Direct

sephora.com

45.43K

40.75%18.51K

59.25%26.92K

↑21.01%

↑9.46%

Direct

hemaniherbals.com

38.94K

12.92%5.03K

87.08%33.91K

↑58.33%

↑19.32%

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Key Insights on Top Beauty & Cosmetics Websites in Pakistan on July 2026

As of July 2026, naheed.pk leads Beauty & Cosmetics in Pakistan with 1.04M monthly visits. Its audience skews mobile-first (9.97% desktop / 9.97% mobile), and traffic is up month over month 17.89% and up year over year 23.42%. saeedghani.pk holds second with 277.56K visits and a mobile-leaning mix (4.75% desktop / 95.25% mobile), while fragrantica.com ranks third with 218.63K visits.

Across the leaders, maybelline.com.ar is the most mobile-first (100% of visits), whereas rueanmaihom.net is the most desktop-reliant (100%). Momentum favors scratchmagazine.co.uk in the latest month (315,150%), while rivaj-uk.com shows the steepest pullback.

Acquisition patterns also differ: naheed.pk is driven primarily by search, naheed.pk by direct, and naheed.pk by referral; overall, 78 of the top 100 sites are direct-led, 18 are search-led, and 4 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Beauty & Cosmetics Websites in Pakistan